Have you tried shopping in a humid, crowded and noisy South Asian shopping area? You should. It is fun, cheap and very cultural. When in Rajasthan, India, get a one-of-a-kind shopping experience at Nai Sadak shopping center.
Famous for the Great Indian Desert and the mighty Mehrangarh Fort, Rajasthan regularly receives thousands of local and foreign visitors from different parts of the world. It is a northwestern state in India and its capital is Jaipur. The second most important city is Jodhpur.
Nai Sadak is in Jodhpur and it is not difficult to find since everybody goes there to shop. It is very near the center of the city, and if you are staying somewhere far, all auto-rickshaw drivers can take you there.
If you wish to take a stroll (and it is suggested that you do) to get a better appreciation of the city, ask any bystander or hotel staffer for directions; Jodhpur locals are very helpful and hospitable.
There are two other reasons why the shopping center is not difficult to locate. It is near the famous Clock Tower and Sardar Market. The Clock Tower is a beacon that points to Sardar Market, and to get to the market one has to pass through Nai Sadak.
Once you get to Nai Sadak, you will immediately be sucked into the many colorful shops and friendly shop owners. Vendors spend time talking with shoppers, especially foreign tourists, not only as a form of customer service or to make a sale, but also because people are naturally very friendly. They might even offer you a cup of tea.
Most of the stores sell sari and traditional shoes at very affordable prices. One of the things that you will definitely enjoy when shopping anywhere in India is the art of bargaining. Prices are already low but you can still negotiate, if you are subtle and convincing enough.
Meanwhile, a popular fabric shop in Nai Sadak is called the National Handloom. It is a four-storey shop that sells everything Indian. With over 10 outlets scattered all over the city, National Handloom is best known for their authentic Indian clothes, textiles, handicrafts, art pieces, and souvenir items.
Two other popular stores in the area are Rajeev’s and Sun City Spices. If you want to go high-end, shop at Rajeev’s for world-class fashion lines and custom-made clothes. The items are a bit pricey based on Jodhpur standard but still cheap based on Delhi standard.
Meanwhile, Sun City Spices sell mostly spices and teas. The best-selling tea flavors are lemongrass, cucumber and guava. TThe name “Sun City” pertains to Jodhpur. It is known by this name because the sun shines over the city all through the year.
Finally, the following are the most popular items that tourists buy as souvenir when in Nai Sadak. People love traditional sari dresses, pointy shoes called “jootis”, hand-made handicrafts that are made to look antique, and carpets, rugs or scarves. If you feel you need to do more shopping, that shouldn’t be a problem since the front gate to the Sardar Market is just a few meters away.